A Market Dominating Position is any value-added CUSTOMER perceived benefit, or a combination of benefits, that differentiate you from your competitors; and does so in a strong enough manner that…Read more »
Where do your customers come from? Most people would probably choose advertising as an answer. Or referrals. Or direct mail campaigns. This may seem true, but it’s not really accurate….Read more »
Everyone can add value to their business.Read more »
Successful businesses that see sustained growth have a double-edged marketing strategy. They focus their efforts outward – on new potential customers and marketing – as well as inward – on existing customers and referral business.Read more »
The Secret Of Great Marketing… And Why Most Business Owners Spend Their Careers On The Brink Of Failure.
Do you know the statistics of business failures are extremely dismal, with the US government acknowledging that 95% of small businesses fail within the first 10 years? I don’t know…Read more »